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DTC Ecommerce Digital Marketing: Sell outcomes, not products (podcast episode #135)

DTC Ecommerce Digital Marketing: Sell outcomes, not products (podcast episode #135)

April 22, 2025 — Listen now to hear Dario Markovic, CEO, Eric Javits, discuss marketing fundamentals, artificial intelligence in marketing, and A/B testing and conversion optimization.

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Security Marketing: Customers will tell you how to market to them if you ask them (podcast episode #134)

Security Marketing: Customers will tell you how to market to them if you ask them (podcast episode #134)

April 17, 2025 — Listen now to hear Dawn van Hoegaerden, CMO, DefectDojo, discuss empathy as a core skill, career adaptability, and translating technical jargon.

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